I Help small brands look polished, premium, and memorable.

THE PORTFOLIO OF JOHN APPLESEED
CREATIVE EXTRODINAIRE

I Help small brands look polished, premium, and memorable.

ROXIS

ROXIS

design studio is a New Zealand–based creative studio focused on visual identities and digital experiences for small businesses that want to feel more refined, intentional, and memorable.

ROXIS DESIGN

2026

WORK

ABOUT

ABOUT

ME

A multidisciplinary creative turning ideas into thoughtful visual experiences.

A multidisciplinary creative turning ideas into thoughtful visual experiences.

I'M A REALLY COOL CREATIVE WITH

GREAT SHOES

My name is Roxy. I’m a designer behind Roxis Design Studio, a creative practice focused on helping small brands look polished, premium, and memorable. I work with visual identities and digital experiences that are simple, intentional, and easy to use—design that feels considered, not overcomplicated.

I’ve always been drawn to how design shapes perception. A brand doesn’t just need to look good—it needs to feel clear, trustworthy, and aligned with the people behind it. That’s what I try to bring into every project: structure, clarity, and quiet confidence.

I care about detail, but I care more about meaning.
About how a brand feels when someone sees it for the first time—and how it stays with them after. If you’re building something small but intentional, I’d love to help you shape it into something people remember.

MY

SERVICES

SERVICES

SERVICES

BRAND STRATEGY

VISUAL IDENTITY

MARKETING

SOCIAL MEDIA DESIGN

WEB / APP

I love working with small businesses that care about how they show up—whether starting fresh or evolving what already exists.

If you’re looking for design that feels polished, premium, and memorable, you’re in the right place.

I love working with small businesses that care about how they show up—whether starting fresh or evolving what already exists.


If you’re looking for design that feels polished, premium, and memorable, you’re in the right place.

I love working with small businesses that care about how they show up—whether starting fresh or evolving what already exists.

If you’re looking for design that feels polished, premium, and memorable, you’re in the right place.